The CEO, more than any other executive, is often the person responsible for creating and setting a vision, not only for his or her company but sometimes for an industry as a whole.
That can be the basis for an insightful book, which is the kind we like to publish. Unfortunately, we don’t find many CEOs who have the time or inclination to write a book.
Therefore, we are delighted to be publishing Health Care Will Not Reform Itself: A User's Guide to Refocusing and Reforming American Health Care, a new book by George C. Halvorson, CEO of Kaiser Permanente, the nation’s largest private health care plan.
Halvorson shows why what he calls the nonsystem we now use is failing. He then answers President Obama’s mandate for reform with a profound incentive-based, system-supported, goal-focused, care-improvement plan.
He uses examples of successful systems across the world to show that while good health care is expensive, it is nowhere near as costly as bad health care (something we lean advocates have long believed).
His recommendations range from setting new priorities to focusing on preventive care to better use of information technology.
We hope this timely book will be an important voice in the debate over health care reform.
By the way, all royalties from the sale of this book go to
Do you have a question or comment about a book(s) that you would like addressed in Book Talk? Email me directly at Ralph.firstname.lastname@example.org.